Transforming Customer eXperience through people & places – My CX Forum Zurich keynote
""Do what you do so well that they will want to see it again and bring their friends."
What an incredible experience it was to take the stage at this year’s CX Forum in Zurich, organised by Succus Conferences, where the theme was Customer Experience as a Beacon of Transformation.
And yes, transformation was exactly what we created in that room! From the moment I stepped on stage (with a little singing and dancing to warm us all up!), to guiding the audience through a powerful five-senses visualisation, this keynote was more than a presentation, it was an experience.
I was there to introduce my BizShui™ methodology — a unique fusion of ancient Feng Shui principles with modern business strategy. It’s all about how the energy in your environment and the emotions of your people directly impact your ability to deliver exceptional Customer eXperiences.
In this bespoke CX Keynote, I explored:
✨ Why 95% of buying decisions are driven by emotion
✨ The science behind how our state of being affects behaviour
✨ How our 5 senses connect us to brands, spaces, and memories
✨ Real-life examples from Disney to daily office life
✨ Practical ways to energise your people and harmonise your places
Together, let’s create spaces where people feel good, perform at their best, and deliver experiences that shine
